Business Confidante – Facilitation & Mentoring
Helping people gain clarity, direction and control – and CONFIDENCE in their businesses.
Do you feel like you’re heading down the road to nowhere with your business and struggling to find direction ? Do you need help to gain the CLARITY, DIRECTION and CONTROL of the issues eating away at your CONFIDENCE – preventing you making any progress your business to the next stage?
Who can you confide in when it comes to working through a new aspect of your business or coming to terms wtih changes in your life that affect your performance and decision making?
Business Confidante gets your business heading in the right direction
It’s NOT coaching – Business Confidante is a unique blend of business facilitation, mentoring and consultancy designed to help the decision makers in a business gain clarity, direction and control.
Sue Liu is the business person’s Confidante. Sue works on a one-to-one basis with business owners in a pragmatic and practical way, addressing the issues and challenges in business “eating away” at confidence.
* Clarifying your big picture plans and goals
* For reviewing business structure and operational issues
* Marketing strategies and campaign activities
* Making decisions or finding out what your options to resolving issues
* Working through change
* Planning for the future and growth of the business
* Negotiating business relationships and arrangements
Without YOU being confident in your decisions – your actions won’t be as assertive or assured as they should be.
Mentoring is a way to help you make those hard decisions in business.
Knowing what next steps to take in businesses is never easy. It doesn’t matter if you’ve been in business 12 months, 2 years or 12 years – the nature of your challenges change – but the challenges themselves will always be there.
Some times – you just need someone who will listen, take stock of your situation and have the experience and confidence to “tell it to you straight” or give you the support or inspiration to take some action.
How does Business Confidante work?
- Casual 2.5 hour casual session to discuss and trouble shoot your issues – this is all that most business people need to set them in the right direction.
- Evaluation and recommendations project - a bit more indepth look at you, your busienss and what’s going on.
Contact Sue for more information about Business Confidante
Mentoring Testimonials for Sue Liu
The experience has all been so valuable and is getting me to closer each day to business success.
I had the great fortune of being matched with Sue Liu of Zulu Communications when I joined the 2008 Women in Business Mentoreeship Program.
I joined the program to help with my short-term baby equipment hire service, Baby Hire Stuff. I was happily going along using what I like to call “the hummingbird approach”. That is, fluttering between enjoyable tasks, following all my bright ideas and ignoring less pleasant tasks for another day. What a desperately needed was a strong rudder to guide my wandering business. Someone to get me to face some facts about my business and confront the hard stuff head-on.
Sue instantly recognised that the little that I had in the way of marketing materials were mismatched and did not communicate the essence of my business to my customers. She mentored me through commissioning a gorgeous logo, getting business cards printed, aligning my website and making sure I came up with a flyer that I could be proud of.
Sue knew when to speed me up and when to slow me down. She got me to focus on how my business was perceived in the market place, and how to manipulate that perception.
After doing the hard work with Sue it came to light that my business was not as viable as I thought it was, nor was it really what I wanted in the longer term. I am now working on another business, Burwood Olympic Park Stays. I can apply what I have learnt with Sue on my new venture. The lessons have been learned and the skills are transferable. The experience has all been so valuable and is getting me to closer each day to business success.
Ever stoic and proactive, it is obvious that she just “gets” marketing. If you don’t get it, or even if you think you do and are wondering why you are not getting results, I recommend you get Sue onboard to get serious about your business and really take it to the next level. Kerrie Rahme, September 2008
Read more about our experiences here
Great insights for my business
Minding Your Business has been steadily growing for the past 3 years based on the quality of service provided. I have known Sue for a couple of years and thought MYB was ready for the next step.
The thorough initial interview was a very worthwhile process. The questionnaire was the most detailed I have ever seen. The report we received as a result of the initial interview provided great insights for my business. It told me clearly what we didn’t want to hear “I needed to define. my goals better”, but 3 months down the track I have gained the clarity and control I was lacking to take my business to the next step.
Sue, I think Business Confidante is good for small businesses as it allows them to have proper marketing advice without the “proper marketing bills” Filipa Ferreria- ibook keeping
Where people in business come to connect
