NCS was seeking assistance to rebrand and re position the company in order to win new business especially from the multi-national developers moving into PNG. Step 1 was a research and evaluation stage which ensured that any action we took had clarity and alignment with the NCS Vision. In a short space of time, Sue set about completing an achievable, detailed action plan to meet our short and long term objectives focusing on communications, marketing and strategic management.
This resulted in the creation of a new logo and brand identity and complete re-launch of our brand within 4 months. This was also done in tandem with the complete redevelopment and technical upgrade of the NCS website to a professional standard. Over the following 3 years, Zulu continued to ensure we maintained focused on building our brand internally, working closely with the executive and operational teams around PNG.
Zulu redeveloped and created new marketing and advertising collateral, managed numerous campaigns including; new uniforms, merchandise, staff handbook, staff recognition and reward program and introduced a long overdue healthy lifestyle program for use by all our staff and customers. One of the key achievements was the redevelopment of your company newsletter, GADONA which underwent a revitalization to reflect our brand and delivered a consistent message to multiple NCS stakeholders. Sue produced 10 issues of Gadona, liaising with our staff and managers from 23 sites in PNG and always achieveing the publication deadline.
Sue represented our company at industry events, had input into business development, which ultimately resulted in the formation of a new joint venture business, The Alliance Group, servicing the PNG LNG pipeline for Exxon Mobil. This would not have been achieved but for Sue’s tenacity, her attention to detail and responsiveness, all of which reflect her professional commitment and focus on her client’s needs. Coupled with an effervescent approach to her work, it enabled NCS to achieve the goals it had set itself – recognition as PNG’s premier service company and winning business in the largest resource project ever undertaken in Papua New Guinea.
If you are seeking results with nothing less than a proactive professional, then look no further than Zulu Communications – you will not be disappointed. Marcus Gosling, Executive Director, NCS Holdings Limited
Solutions from outside the box
Zulu Communications continues to be integral in directing NCS toward achieving the world class recognition it deserves.
NCS pursues excellence at every level of our business. Sue has been able to create and manage the image of excellence we seek in the workplace and our industry, with a focused Marketing plan that requires “thinking out of the box”. The results she achieves exceeded our expectations considerably.
We are proud of the NCS brand that represents us as a professional, world class provider in a dynamic global industry to our clients, potential clients, suppliers and staff. John Honan, General Manager, NCS Lihir Limited
A pro-active supplier who follows up everything to its conclusion
'Sue is an absolute professional in her field. Jobs are completed on time and to your specifications. No stones are left unturned to get the job done. Not only is she competent, professional but also a pleasure to work with. Being in supply chain, it makes my job so much easier when your supplier is so pro-active and follows up everything to its conclusion. I have no reservations in recommending her business to others.' - Corey Polume, Supply Chain Manager, NCS Holdings Limited
Professional, enthusiastic service
Sue was retained by NCS as a Business, Marketing and Communications consultant for 3.5 years working primarily in marketing orientated roles. This started with the rebranding of the company in 2008. She always provided a professional service, was enthusiastic and ensured timely delivery of her services. In particular her editting, production and management of the company quarterly newsletter was a highlight. Paul Boland, Commercial Business Manager, NCS Holdings Limited